London Ambitions


Boris Johnson has just launched a very interesting scheme in London.

It aims to offer young Londoners the following careers offer.

  1. Every young Londoner should have access to impartial, independent and personalised careers education, information, advice and face-to-face guidance in their local community.
  2. Every young Londoner should have completed at least 100 hours experience of the world of work, in some form, by the time they reach the age of 16.
  3. Every secondary school and college should have in place an explicit publicised careers policy and Careers Curriculum on young people’s experiences of the world of work, links with business, careers provision and destination outcomes.
  4. Every good institution will have a governor with oversight for ensuring the organisation supports all students to relate their learning to careers and the world of work from an early age.
  5. Every secondary school and college should have up-to-date, user-friendly labour market intelligence/information (LMI) readily accessible by young people, teachers and parents/carers drawing upon the Skills London Match, UKCES ‘LMI for All’, National Careers Service local LMI data and other reliable sources of information.
  6. The quality of careers provision should be strengthened by developing ‘careers clusters’ to share resources in improving awareness of London’s labour market and supporting school and college leaders in a whole-school approach to plan and deliver careers provision.
  7. The London Ambitions Portal should enable more schools and colleges to easily find high-quality careers provision designed to support the career development of all young Londoners.

The offer and the associated plan for activity and funding are set out in the report London Ambitions. The idea is to use European Social Fund money to re-energise careers work in the capital. The levels of investment outlined in the report are substantial and could really make a difference.

All of this begs the question as to why we can’t have something similar across the rest of the country.

A film has been produced to support the initiative.



  1. there was a UK wide careers service- impartial careers guidance in all schools delivered by qualified practitioners. I was one of them once! Then successive governments interfered, so that under Blair the excluded and disadvantaged got the most resource but the death knoll came with Boris Johnson’s own government!

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